If you're a small business owner looking to build a website, you're probably overwhelmed by the many options available today. With the rise of AI-powered website builders, the promise of getting a polished site with minimal effort is tempting. 

One such AI-driven tool is GoDaddy Airo. It's part of the GoDaddy ecosystem, a well-known name in domain registration and website hosting. GoDaddy Airo aims to simplify getting your business online by leveraging AI to quickly create a polished and functional website. But the real question is: Is it the right choice for your small business?

What is GoDaddy Airo?

GoDaddy Airo is GoDaddy’s AI-powered website builder, designed to simplify website creation. The idea behind it is to make web design accessible to everyone, even without coding or design experience. Airo promises to deliver a professional-looking site with minimal effort on your part, using artificial intelligence to handle much of the heavy lifting.

When you start building with Airo, the AI will ask you questions about your business, such as what type of site you want to create and your goals. Based on your answers, it will suggest templates, layouts, and features that fit your needs. You can customize the design from there with your content, images, and branding.

Key features of GoDaddy Airo

GoDaddy Airo offers a range of features aimed at making website building straightforward:

• AI powered design: The AI suggests templates and layouts tailored to your business type, helping you get started quickly.
• Customization options: Even though the AI does much of the work, you still have control over the final design. You can tweak colors, fonts, and layouts to match your brand.
• Mobile responsive templates: Airo ensures that your site looks good on any device, which is crucial in today’s mobile-first world.
• SEO tools: The platform includes basic SEO features, such as meta descriptions and keyword suggestions, to help your site rank better in search engines.
• Integrated marketing tools: Airo offers built-in tools for email marketing, social media integration, and more, making it easier to manage your online presence.

How does Godaddy Airo compare to other AI website builders?

There’s no shortage of AI website builders on the market, so how does GoDaddy Airo stack up? While Airo has some appealing features, it’s important to consider how it compares to other popular options.

Ease of use:

GoDaddy Airo is fairly easy to use, one of its biggest selling points. The AI-driven design process takes much of the guesswork of creating a site, and the customization options are simple enough for beginners. However, some users might find the customization a bit limited, especially if you have a specific vision for your site.

Wix offers more extensive customization options, allowing you to adjust almost every aspect of your site’s design. Wix’s AI, ADI (Artificial Design Intelligence), provides a more in-depth setup process, giving you more control over the initial design.

Design flexibility:

While GoDaddy Airo offers a decent range of templates, they tend to be more conservative in design. This might suit some businesses, but if you’re looking for something unique, you might feel restricted. Other platforms, such as Squarespace or WordPress, offer more design flexibility, with a wider range of templates and the ability to customize your site to the pixel.

SEO and marketing tools:

GoDaddy Airo includes basic SEO tools, which can help you get started with optimizing your site. However, these tools might feel a bit basic compared to other platforms. For instance, Wix and WordPress offer more advanced SEO options, including in-depth analytics and the ability to install plugins or apps that enhance your site’s search engine performance.

Similarly, while Airo’s integrated marketing tools are helpful, they’re not as robust as those offered by a platform like B12, which offers AI-powered content creation, automated email marketing, and more.

Who is GoDaddy Airo best for?

GoDaddy Airo is a solid choice for small businesses or individuals who want to get a site up and running quickly with minimal hassle. If you’re not too concerned about having a unique design and just need a functional site that looks professional, Airo can be a good option.

However, if you want more control over your site’s design or need more advanced features, you might find Airo a bit limiting. In that case, it’s worth considering other platforms that offer greater flexibility and a wider range of tools.

Limitations of GoDaddy Airo

While GoDaddy Airo has its strengths, it’s not without its drawbacks. Here are a few things to keep in mind:

• Limited customization: As mentioned earlier, Airo’s customization options are somewhat limited compared to other platforms. If you have a specific vision for your site, you might be frustrated by the lack of design flexibility.
• Basic SEO tools: While Airo does include some SEO features, they’re fairly basic. If you’re serious about optimizing your site for search engines, you might need to invest in additional tools or services.
• Template variety: The template selection is decent but not as extensive as what you’ll find with other platforms. If you’re looking for a wide range of design options, you might feel constrained by Airo’s offerings.

Why B12 could be the perfect website builder for your small business

If you've been exploring GoDaddy Airo and other AI website builders, you might be wondering if there's a better fit for your small business. Enter B12.

Tailored to your needs: B12’s hybrid approach blends AI and human design to create a website that’s not just functional but uniquely yours. While the AI takes care of the technical aspects, human designers add the personal touch that makes your site stand out.

All-in-one tools: B12 isn’t just about building websites. It offers a suite of tools to manage your business, from SEO optimization to client management and lead generation, helping you enhance your online presence.

Grow with you: B12 scales with your business. Whether you're just starting out or looking to expand, B12 scales with your needs.

Outstanding support: Known for its excellent customer service, B12 is there for you whether you're getting started or need help later on. Their team provides prompt and effective support.

Great value for your money: With B12, the value you get in terms of customization, tools, and support makes it a smart investment for any small business serious about its online presence.

Elevate your business with the right website builder

While GoDaddy Airo offers an easy and affordable solution for small businesses, you might find its design flexibility and scalability lacking as your business grows.

If you’re looking for a website builder that goes beyond the basics, B12 is worth a look. With its blend of AI efficiency and human creativity, B12 can help you craft a website that represents your brand. Plus, with its extra tools and exceptional support, it’s a top choice for businesses looking to make a strong impact online.

Ready to elevate your online presence? Try B12 and see how it can benefit your business.