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Invoice vs. pro forma invoice: What's the difference?

30 June, 2023 · 5 min read·Invoicing & payments
Invoice vs. pro forma invoice: What's the difference?
Learn about the key differences between invoice and pro forma invoice to understand which document is right for your business needs. Gain clarity on terminology and avoid confusion in your financial operations.

Sales invoicing is an integral part of running any successful business. It is a powerful tool for keeping track of transactions and ensuring timely payments from clients. Invoices allow businesses to set clear customer terms and expectations and establish a professional, organized relationship. However, many businesses might need to become more familiar with another type of invoice: the pro forma invoice.

This blog post will explore the differences between standard and pro forma invoices. We will discuss what a pro forma invoice is when to use it, and its key features. By the end of this post, you will better understand how to create and use pro forma invoices in your business operations.

What is an invoice and how does it work?

An invoice is a document that details the services or goods provided by a business or an individual. It includes the quantity, price, quality of the product or service, and payment terms. Once the commercial invoices are paid, the payment is recorded in the business's accounting records. The invoice is considered a legal document proving that a transaction has occurred between a buyer and a seller.

Invoicing processes can differ depending on the type of business and how it operates. Some businesses work cash, meaning they get paid right after the transaction. Other businesses extend credit to customers, meaning payment is usually due after a set period, say 30 days.

Invoicing has become much easier nowadays with various online tools and software solutions that automate invoicing, making it more efficient and less time-consuming. These tools come with features like customizable templates, automatic payment reminders, electronic payment options, and more that streamline the payment collection process.

The importance of invoicing for businesses

Invoicing is crucial in ensuring you get paid for your goods or services. Invoicing is a process of sending bills to customers and clients for payment. It helps to keep track of your finances, manage cash flow and maintain a record of transactions. With the right invoicing process, you can ensure you get paid on time and avoid financial discrepancies.

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Understanding proforma invoices

Pro forma invoicing is a financial document issued before goods or services are delivered. It is often used when a buyer needs to obtain a document that outlines the details of the transaction, such as the price, quantity, and other terms of the sale. A pro forma invoice allows both parties to confirm the transaction details and reassure the buyer that the order is being processed correctly.

What is a proforma invoice?

A pro forma invoice is similar to a regular invoice in many ways, but there are some important differences. Unlike an invoice, there is no proforma invoice legally binding, and the buyer is not obligated to pay. The purpose of a pro forma invoice is to provide the buyer with an estimate of the final or official invoice that will be issued once the goods or services have been delivered. A pro forma invoice may include a provisional shipping date, which can help the buyer plan their goods receipt.

How is a pro forma invoice different from an invoice?

Whereas a pro forma invoice is a preliminary document, an invoice is the final document issued after the goods or services have been delivered. An invoice contains all the transaction details, including the final price, the date of payment, and how the payment should be made. In contrast, a pro forma invoice contains an estimated price and can be amended to reflect any changes to the order before the final invoice is issued.

When a buyer receives a pro forma invoice, it is important to carefully review its information to ensure all the details are correct. Any discrepancies should be addressed with the seller before the order is processed.

The main difference between pro forma and regular invoices is that the former is a preliminary estimate, and the latter is a final bill for the goods or services delivered.

Situations requiring a pro forma invoice

Pro forma invoices are an estimate a seller provides to a buyer for goods or services before the invoice is issued. This document helps manage expectations between both parties regarding pricing, quantity, and delivery terms. It is typically used in international transactions, especially when customs require specific documentation or when dealing with a new buyer or supplier.

New business relationships

A pro forma invoice can be helpful when establishing new business relationships. A seller can use it to demonstrate their range of products or services and pricing and terms. It gives the buyer a better understanding of what to expect from the transaction and can build trust between the parties.

Government regulations

These invoices can also be used to comply with government regulations. For instance, customs require a pro forma invoice to calculate taxes and duties when exporting goods. This means that with a pro forma invoice, the shipment may be cleared for customs.

Upfront payment

When a seller requires upfront payment before initiating the production of goods or services, a pro forma invoice can communicate the payment terms and breakdown. For example, a seller in the construction industry may require materials payment upfront before finalizing the contract.

Financing Options

A pro forma commercial invoice can also secure financing for upcoming transactions. Lenders may require a pro forma to assess the viability of a deal before providing funding. The buyer or seller can use this information to secure more favorable trade financing terms.

In summary, a pro forma invoice is a useful tool for mitigating potential issues in a transaction. It provides a clear understanding of the terms between buyers and sellers and helps avoid misunderstandings as the actual invoice process begins. By using a pro forma invoice, businesses can streamline their invoicing and payment processes, saving time and effort for both parties.

Components of a pro forma invoice

A pro forma invoice is similar to a regular invoice, but there are some key differences in terms of what it includes. The following are the main components of a pro forma invoice:

Description of goods or services

The pro forma invoice will include a detailed description of the goods or services provided. This could include the quantity, the unit price, and other relevant details about the product or service.

Total cost

The total cost of the goods or services will also be included on the pro forma official invoice. This will typically include any sales or tax invoice essentials, fees, and shipping costs associated with the transaction.

Payment terms

The payment terms for the pro forma invoice will also be included. This could include the deadline for payment, any discounts available for early payment, and any other relevant payment information.

Key information included in a pro forma invoice

While a pro forma invoice may look similar to a regular invoice at first glance, there are some key differences. The following are some of the most important pieces of information that will be included on a pro forma invoice:

Date

The date of the pro forma invoice will be included, just like on a regular invoice. This will help ensure that all parties know when the invoice was issued.

Validity period

A pro forma invoice will also typically include a validity period, which specifies how long the quote will be valid. This is important because it ensures that the customer has a set amount of time to decide whether or not to move forward with the purchase.

Customer details

The pro forma invoice will include the customer's details, such as their name, address, and contact information. This is important because it ensures that the invoice is sent to the correct person and that they know the transaction.

Creating and sending pro forma invoices

Creating and sending a pro forma invoice is similar to a regular invoice, except for a few key differences. This section will explore the steps in creating and sending a pro forma invoice and some best practices.

Steps for creating a pro forma invoice

  1. Start by gathering all the necessary information for your pro forma invoice, including a description of goods or services, quantities, prices, and applicable taxes or fees.
  2. Create a pro forma invoice template that includes all the necessary details, such as your contact information, customer information, and payment terms.
  3. Add a clear and concise statement indicating that the document is a pro forma invoice and is not a demand for payment.
  4. Include any pertinent information the customer needs, such as delivery date, payment due date, and any other terms and conditions that apply to the transaction.
  5. Once you have filled out your pro forma invoice template, save it and send it to your customer via email or mail.

Best practices for sending pro forma invoices

  1. Be clear and concise in your pro forma invoice communication to the customer. Use simple terms and language to avoid confusion.
  2. Ensure that all the information on your pro forma invoice is accurate and up-to-date. Any errors could lead to misunderstandings or delays in payments.
  3. Clearly state your payment terms, including due dates, payment methods, and late fees or penalties.
  4. Follow up with the customer after sending the pro forma invoice to confirm receipt and provide any additional information or support they may need.

Pro forma invoices can be valuable tools for businesses engaged in international trade or those looking to secure payment for goods or services before they are delivered. Following the best practices outlined in this section can streamline your invoicing process and improve your overall business operations.

Final thoughts on invoices vs. pro forma invoices

Invoices come after a product or service has been delivered, and payment is expected. Pro forma invoices are issued before the delivery of the products or services and are used primarily for customs purposes or as a quote for the customer.

In general, invoices are used for standard transactions, while pro forma invoices are used for larger and more complex transactions. Businesses typically use pro forma invoices for international transactions, as customs officials require a detailed breakdown of the shipment's contents and value. Additionally, businesses may use pro forma invoices when dealing with new customers or clients, as it provides transparency and clarifies the transaction terms before delivery.

Overall, understanding the differences between invoices and pro forma invoices is crucial for businesses in determining the appropriate invoicing method. By following best practices when creating and sending invoices, businesses can streamline their invoicing process and ensure timely communication and payment.

Manage your payments better with B12's payments and invoicing

B12 is the all-in-one platform that helps professional service small businesses launch an online presence with tools like payments and invoicing, making it easy to understand your billing data and details about your recurring customers. 

You can also monitor your financial situation and forecast cash flow with the help of organized and precise data. In addition, B12’s invoicing software allows you to do the following:

  • Create a customized invoice to charge customers for a good or service
  • Send professional invoices and request payment without leaving your website 
  • Accept credit card, bank account, and ACH payments.
  • Follow up on late payments automatically
  • Receive payouts to your US bank account

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